There are several ways to rate good governance of a country, but one of the most established parameters to judge is the ratio of earning to investment it makes on education and the outcome it delivers. In India also education commands respectable attention of the planners and therefore investment is huge in this sector. Similarly, almost every profitable organisation spends a fare share of CSR budget on education. History is testimony that in early days of industrialisation of 19th and 20th century, Tatas and Birlas both took bold initiatives in education and as a result, ‘Chair at London School of Economics’, Indian Institute of Science, Bangalore and BITS Pilani are some of the finest examples to remember forever. Several great individuals such as Madan Mohan Malaviya and K M Munshi founded world class institutions like BHU and Vidyapeeth. IIM Ahmedabad is another example where local industrialists and Dr Vikram Sarabhai translated their vision for management education into great action.


However, in spite of this rich tradition, the level of education more so over in rural India has taken a nosedive. There are outlays, there are outputs also, but research indicates very low outcomes. There are buildings but no good teachers in Government schools. The level of teachers has plunged drastically to an extent that many English teachers are incapable to write down a half page leave application. The ASER presents a pathetic show every year.


The overall level of English and Mathematics in large hinterland of India is a shame. A recent survey report hints at further drop in outcomes. The report shows that children are actually learning less today in schools in rural India than in 2005. For example, the percentage of children in class 5 who can read a class 2 text has declined significantly from 61% to 47% in 2013. In Gujarat only 17% students of Class V in rural India can do divisions.

Sincere effort and concrete action constitute an important factor of total CSR plan for uplifting the standard of education. Despite various roadblocks, there is a silver lining in the clouds in the fact that many corporates, NGOs, and individuals are putting their best foot forward to improve the current situation. But they need encouragement, recognition, and appreciation so that they do much more to put the rail back on the track. Therefore, we have introduced this exclusive award for those making a difference in the education sector.


Prefixing the name of Revered Madan Mohan Malaviyaji in this award is to pay a tribute to a man who initiated the education revolution in India, and to encourage others to think and act alike to improve the current situation of education, especially, in rural India.


  1. Corporate of any size, Public Sector of Central Government/ State Governments. Their units can apply separately also.
  2. Corporate Foundations and Trusts
  3. Indian and Foreign NGOs working for Indian populace
  4. Individuals


Nominations for this award will be considered upon following CSR activities

  • Support to talented students for admission to premier engineering and medical colleges, scholarships to poor and meritorious students,
  • Teachers’ Training
  • Infrastructure Creation
  • Building Libraries
  • Building of institutions, schools/colleges specific for promoting rural talent
  • Computer Training and Employment
  • Girl Child Education
  • Support to students of disturbed areas like J&K, Odisha, Chhattisgarh, etc.
  • Remedial Classes for school students for improving performance
  • Research and Development
  • Leadership Training
  • Education and rehabilitation for Physically Challenged
  • Innovation in Education
  • Development of Technology
  • Education and Care of slum children, orphans, and abused children
  • Mid-Day Meals etc.
  • Culture building etc.
  • Any other area of substance not specified above



There are total 25 number of Awards in form of Citation, Trophy, and Certificate under following categories:

Corporate or Corporate Foundations 1 5 7
NGOs 1 2 3
Individuals or Group of Individuals 1 3 2





The deserving Award winners will be selected through an open and transparent manner by some highly dignified people.


Head of the Jury                       Justice (Retd.) M.S.A. Siddqui, Chairman, National Commission for Minority Educational Institutions, Govt. of India

Jury Members                           Mr. N.M. Borah, Member Technical Applate Tribunal Electricity & Former CMD, Oil India Ltd.; Dr. K.K. Upadhayay, Head, FICCI – Aditya Birla CSR Centre for Excellence; Prof. Sanjai Bhatt, Dept of Social Work, University of Delhi; Air Vice Marshal (Retd.), Vishwa Mohan Tiwari



The coveted Awards will be presented either by a present Union Minister, Ex- President of India, serving Justice of Supreme Court or people of equal eminence. The event will also see the presence and participation of prominent corporate heads, representatives from various NGOs, PSU honchos, et al, and eminent personalities from diverse fields.


The willing organisations/individuals may apply for the award on their letter head in the prescribed format explained below:

Application Form

  • Basic information about the organisation:-
  1. Name of the organization
  2. Nature of the organisation and its product/services
  3. Date of incorporation
  4. Name and designation of principal officers of the organisation
  5. Address, mail id, mobile and office phone numbers
  6. Name, designation and phone number of officer handling this award


  • About the program for which the award is being claimed:-
  1. Nature and explanation of the activity – in about 200 words
  2. Period of operation of this program
  3. Location/locations of the activity
  4. Number of beneficiaries every year


  • Nature of outcome/impact on the beneficiaries – explain the outcome in about 200 words:-
  1. Tangible
  2. Intangible
  3. Short term
  4. Long term


  • Cost of the program:-
  1. One time investment
  2. Operational expenses


  • Branding of the organisation from this program – 150 words


  • Geographical area where the program operates


  • Any other award received for this program


  • Comments from beneficiaries of this program


  • Multiplier effects of program – about 150 words


  • Execution of the project is being done by whom. If done by other organisation, kindly mention the details.


  • Whether third party Impact Assessment is being done or not. If yes, kindly share the results.


  • Application processing systems and name of jury members —

All applications shall be processed by a team of experts and placed before the jurists. Additional information as required by the jurists shall be furnished by the applicants in a particular time frame. If required, a visit of the team can be organised.


Last date for submission of application                     :           15th April 2014

Last date of communication to the winners               :           20th May 2014

Date of Award giving ceremony                              :           06th June 2014


Scope Auditorium, CGO Complex, Lodhi Road, New Delhi


The Award function will be a one day non-residential programme with the following tentative schedule:


  1. Registration : 9.00 am-10 am
  2. Inaugural session on CSR and sustainability : 10 am-11.30 am
  3. Tea/coffee break and networking : 11.30 am-12.00 pm
  4. Best CSR practices in education arena : 12 pm-1.30 pm
  5. Lunch : 1.30 pm-2.30 pm
  6. Speeches and presentations on CSR by : 2.30 pm-3.30 pm

eminent orators and selected award winners

  1. CSR Times Award Conferral Ceremony : 3.45 pm onwards
  2. Hi-tea and networking : 4:30 pm