Making a difference in the lives of people and contributing to the overall welfare of the society, the Corporate Social Responsibility (CSR) arm of SOBHA Limited, Sri Kurumba Educational and Charitable Trust, organised dowry-less social wedding ceremony at Palakkad in Kerala recently.
The ceremony, which takes place twice a year, saw 20 couples tie the knot during the second edition of this year’s social wedding. These girls are selected from 2,500 BPL families of the adopted Vadakkenchery, Kizhakkenchery and Kannambra panchayats in Palakkad district, as part of the Company’s CSR drive.
Speaking on the occasion, Mr. JC Sharma, VC & MD, SOBHA Limited said, “We believe that it is our social responsibility to add value to the lives of people and society at large. In this endeavour, we started dowry-less social wedding in 2003 to lend a helping to girls from economically weaker section of the society. Over the years, it has set a unique example in eradicating the malpractice of dowry. We will continue to extend support towards conducting more mass marriages in the future.”
Social weddings are a practical response to serious social problem faced by numerous women whose families are too poor to get them married. The Trust assumes the responsibility of wedding expenditure as well as offers pre-marriage counselling to the girls and their parents. More importantly, the Trust monitors their married lives at regular intervals to provide necessary support and guidance if needed. To its credit, the Trust has successfully solemnized a total of 570 marriage under the social wedding programme.
Organised at Sri Kurumba Kalyana Mandapam, Moolamcode in Palakkad, the ceremony witnessed a grand gathering of Chairman Emeritus and his family members, former ministers K E Ismail and V C Kabir , former MLAs K A Chandran and CT Krishnan, the Trust Directors, relatives of brides and grooms, adding to the importance of the occasion.